When you run a contact centre, you know how important it is to provide customers with tailored services. Since no two customers are exactly alike, you have to make sure that each of them has an experience like no other. But how do you do that while ensuring that you can process everyone in the quickest and most efficient way possible? The answer: by using Zoho CRM.
Before, making outbound calls to increase sales or brand awareness means you have to carry a ring binder full of names with you while talking on the phone. Not only is it tedious, it is slow and very impersonal, too. Thanks to modern CRM systems like Zoho, sales agents can perform their job much quickly and efficiently and get better results in the process. Since the information about their clients is already stored in the CRM, they don’t have to refer to binders upon binders of documents, thus, saving them time and effort.
You might think, “Sure, this system may work well in small and medium-sized enterprises. But could it work in a much bigger company, where calls are processed in the macro-level? Can you still be able to process customers quickly and efficiently, while providing them with unique personal experiences when you need to contact and talk to hundreds of them on a daily basis?”
Well, you might find it hard to believe, but the answer is “yes.” With Zoho CRM integration, you can further step up the capability of Zoho CRM to help your sales team handle more customer calls and enquiries. How, you ask? By using babelConnect for Zoho CRM. With babelConnect, the keyword is “automation.” It helps automate the process of contacting your prospects and customers, allowing your sales team to free up more time for other tasks.
Hold up. Doesn’t automation make the entire process of interacting with customers impersonal? Well, not really. Not with babelConnect, at least. This app basically works like this. Let’s say you recently had someone expressed their interest in your product. Then, their customer data is automatically stored from your website into your Zoho CRM, which will then create a profile. babelConnect will then place the call on the outbound schedule and mark it as “priority.”
To clarify things up, babelConnect is not the one that’s going to make the call for your sales team so you can rest assured that your customers won’t be conversing with a machine or a computer program. What it does is utilise the strong relationship-building utility that Zoho CRM already has to identify, schedule, and dial leads that need nurturing.
An HBR study revealed that businesses that respond to enquiries within an hour are seven times more likely to obtain qualified leads. As such, if you want to improve your lead generation and conversion rates, you should check out babelConnect for Zoho CRM. Contact us today and we’ll show you some of the best Zoho CRM development and integrations that can help your business grow and succeed.