Customer Management in the IT & Telecommunications Industry
Distribution companies and wholesalers are faced with unique challenges and concerns compared to other businesses.
Distributors tend to fall into the B2B (or Business-to-Business) category, often interacting with retailers, dealers, and wholesalers rather than the direct end users.
CRM systems provide huge value for distributors. From collecting customer data to improving overall customer service and tracking transactions, CRM solutions like Zoho can be used to efficiently track sales and invoicing, as well as execute marketing strategies.